Social Media Marketing Podcast

Wondering how to turn casual Instagram photo slides into a consistent lead generation system? I interview Katelyn Rhoades to learn how to use Instagram carousels to build a loyal following, generate leads, and drive sales without ever hitting record on a Reel.

• Why Instagram Carousels Outperform Reels for Many Creators
• Choosing the Right Visual Style for Instagram Carousels
• Writing Instagram Carousel Hooks
• Structuring the Instagram Carousel Story Arc
• Turning Instagram Carousel Engagement Into Revenue

Guest: Katelyn Rhoades | Show Notes: socialmediaexaminer.com/729

Review our show on Apple Podcasts

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering what YouTube's aggressive push into living rooms means for your marketing channel strategy? I interview Liron Segev to learn how to optimize your YouTube channel and content for TV viewers

• Why YouTube on TV Changes Marketing
• Optimize Your Channel Banner and Thumbnails for TV
• Create Longer, Episodic Content for the Couch Audience
• Understand YouTube's New Unique Reach Metric
• Prepare for Ask YouTube and AI-Powered Search on TV
• Take Advantage of YouTube's TV Commerce Features

Guest: Liron Segev | Show Notes: socialmediaexaminer.com/728

Review our show on Apple Podcasts

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Struggling to get traction on LinkedIn despite posting consistently? I interview Kasey Brown to discover a three-part framework for writing LinkedIn posts that capture attention, hold readers through to the end, and drive meaningful shares.

• Making the LinkedIn Content Gap Work for You
• The Triple S Framework for LinkedIn Content: Stop
• The Triple S Framework for LinkedIn Content: Stay
• The Triple S Framework for LinkedIn Content: Share

Guest: Kasey Brown | Show Notes: socialmediaexaminer.com/727

Review our show on Apple Podcasts

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wonder how Instagram’s newest features could shift where your content gets discovered and who it reaches? I interview Chelsea Peitz to discover how four new Instagram updates should shape your marketing approach.

• Instagram+ Stories Features
• Instagram’s User-Controlled Algorithm and Reach
• Instagram Instants Disappearing Photos
• Instagram Reels Series and Your Marketing

Guest: Chelsea Peitz | Show Notes: socialmediaexaminer.com/726

Review our show on Apple Podcasts

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you convinced it's too late to build a YouTube presence that actually moves the needle for your business? I interview Ty Myers to discover how to launch and grow a YouTube channel from scratch—including the production steps that build audience trust and the strategies that turn viewers into paying clients.

• Four Steps to Get Started on YouTube
• Identifying Topics That Will Perform
• Developing Your YouTube Script, Hook, and CTAs
• How to End YouTube Videos to Drive Session Duration
• Recommendations for Video Recording Equipment and Setup

Guest: Ty Myers | Show Notes: socialmediaexaminer.com/725

Review our show on Apple Podcasts

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.